WOW produced a television commercial for Mitsubishi Electric, which celebrated its 100th anniversary.
Based upon the catch copy, “Create new value together,” WOW expressed the unknown possibilities that exist in a future in which the individuality of each of the company's employees is multiplied. WOW fused the profound feelings that uniquely apply to Mitsubishi Electric with its long history and the feelings of expectation for a bright and individualistic future. WOW then finalized it all into an impressive work.
Based upon the catch copy, “Create new value together,” WOW expressed the unknown possibilities that exist in a future in which the individuality of each of the company's employees is multiplied. WOW fused the profound feelings that uniquely apply to Mitsubishi Electric with its long history and the feelings of expectation for a bright and individualistic future. WOW then finalized it all into an impressive work.
100周年を迎えた三菱電機のTVCMを制作。
「積を求めよう。」というコピーを元に、社員一人一人の個性を掛け合わせた先にある未知の可能性を表現した。長い歴史を持つ三菱電機ならではの重厚感と、鮮やかで個性的な未来への期待感を融合させ、印象的な作品に仕上げた。
「積を求めよう。」というコピーを元に、社員一人一人の個性を掛け合わせた先にある未知の可能性を表現した。長い歴史を持つ三菱電機ならではの重厚感と、鮮やかで個性的な未来への期待感を融合させ、印象的な作品に仕上げた。
Creative Director ： Kousuke Oho
Director： Ryo Kitabatake
CG Designer ： Taishi Yagyu (dep MANAGEMENT)、Takuma Sasaki、Ryouichi Kuboike
Producer：Go Hagiwara
Agency ： ORANGE AND PARTNERS
Director of Photography ： Nobuaki Imura (IMURA OFFICE)
Lighting & Gaffer ： Koji Yoshino (LightNix inc.)
Volumetric ： Yasunori Aoki (Sony)
Matchmove Artist ： Yasuhiro Kato
Hair & Make-up Artist ： Rie Aoki
Stylist ： Miki Nakamura
Casting Director ： Hisashi Shibuya (Kettle)
Location Coordinator ： Hajime Nakagaki (Groove)
Color Grading ： Haruna Okutsu (IMURA OFFICE)
Off-line Editor : Fumihito Endo (jitto)
On-line Editor : Akio Sakamaki (jitto)
Music : Tokio Noguchi / Natsuki Yamada (Aozora)
Mixer ： Katsuyuki Yamada (Onkyo House)
Production Manager ： Sanchu, Naoki Atarashi
Director： Ryo Kitabatake
CG Designer ： Taishi Yagyu (dep MANAGEMENT)、Takuma Sasaki、Ryouichi Kuboike
Producer：Go Hagiwara
Agency ： ORANGE AND PARTNERS
Director of Photography ： Nobuaki Imura (IMURA OFFICE)
Lighting & Gaffer ： Koji Yoshino (LightNix inc.)
Volumetric ： Yasunori Aoki (Sony)
Matchmove Artist ： Yasuhiro Kato
Hair & Make-up Artist ： Rie Aoki
Stylist ： Miki Nakamura
Casting Director ： Hisashi Shibuya (Kettle)
Location Coordinator ： Hajime Nakagaki (Groove)
Color Grading ： Haruna Okutsu (IMURA OFFICE)
Off-line Editor : Fumihito Endo (jitto)
On-line Editor : Akio Sakamaki (jitto)
Music : Tokio Noguchi / Natsuki Yamada (Aozora)
Mixer ： Katsuyuki Yamada (Onkyo House)
Production Manager ： Sanchu, Naoki Atarashi
